Rutile Titanium Dioxide for Decorative and Architectural Paints

Review rutile titanium dioxide grades for decorative wall paints and interior or exterior architectural paint systems.

Quick Answer: Use this page for decorative and architectural paints; use the Coatings page for industrial, powder, automotive, coil, marine, and protective systems. Paint-grade selection depends on binder, interior or exterior exposure, gloss target, hiding power, dispersion, and weather resistance. M-350 and M-510 support decorative paints, while M-510, M-895, M-896, M-996, and M-2196 form the architectural paint shortlist.

Choose by Application Sub-segment

  • Decorative wall paints

    M-350 and M-510

  • Interior architectural paints

    M-510, M-895, M-996, and M-2196

  • Exterior architectural paints

    M-510, M-895, M-896, M-996, and M-2196

  • Weather-resistant architectural systems

    M-895, M-896, M-996, and M-2196

Recommended Rutile Titanium Dioxide Grades

Grade Process TDS-listed applications Selected current TDS data Technical data sheet
M-350 Chloride process High-end decorative paints; Printing inks; Automotive paints; Industrial paints; Plastics TiO2 content: 93.5% typical (92.5% minimum); Rutile content: 100% typical (99.0% minimum); Oil absorption: 18 g/100 g typical Request M-350 TDS
M-510 Chloride process Interior and exterior architectural coatings; Automotive OEM and refinish paints; Coil, anticorrosion, decorative, and powder coatings; Letterpress, offset, and intaglio printing inks; Engineering plastics, masterbatch, and profiles TiO2 content: 94.5%; Rutile content: 99.9%; Tinting strength: 118% Request M-510 TDS
M-895 Chloride process Interior architectural coatings; Exterior architectural coatings; Industrial coatings TiO2 content: 94%; Oil absorption: 16 g/100 g; Moisture when packed: 0.5% maximum Request M-895 TDS
M-896 Chloride process Water-based and solvent-based industrial coatings; Coil coatings; Protective and marine coatings; Automotive OEM and refinish coatings; Exterior powder coatings; Weather-resistant architectural coatings TiO2 content: 92%; Oil absorption: 18 g/100 g; Moisture when packed: 0.5% maximum Request M-896 TDS
M-996 Sulfate process Industrial coatings; Powder coatings; Exterior architectural coatings; Interior architectural coatings TiO2 content: 95%; Oil absorption: 18 g/100 g; Moisture when packed: 0.5% maximum Request M-996 TDS
M-2196 Sulfate process Industrial coatings; Powder coatings; Exterior architectural coatings; Interior architectural coatings TiO2 content: 95%; Oil absorption: 18 g/100 g; Moisture when packed: 0.5% maximum Request M-2196 TDS

Values shown are taken from the current grade-specific TDS and are not a sales specification. Confirm formulation suitability and current document revision before purchasing.

How to Select a Grade

  • Define whether the paint is decorative, interior architectural, exterior architectural, or weather-resistant.
  • Compare hiding power, gloss, tint strength, oil absorption, and dispersion using each current grade TDS.
  • For exterior architectural paint, validate weathering performance in the intended binder and exposure class.
  • Confirm the final choice through formulation and application testing.

Request Grade-Specific TDS

Technical data sheets are provided by email after request. Select the grade you want to evaluate.

Application FAQ

Which rutile titanium dioxide grade should I test for paints?

Start with the grade table on this page, then narrow the choice using your formulation, benchmark, processing conditions, and target performance. Final suitability should be confirmed by application testing.

Does chloride or sulfate process alone determine the right grade?

No. Process is one selection factor. Surface treatment, end-use fit, technical properties, binder or polymer compatibility, and test results should be reviewed together.

How can I request the current TDS?

Use the grade-specific TDS links on this page. The selected technical data sheet is provided by email after request.

Related Applications

Need help selecting a grade?

Share your formulation, benchmark, application, quantity, and destination for a qualified grade discussion. Request Quote Request Sample